Sarah Jessica Parker is a real-life Carrie Bradshaw in Fendi handbag campaign

Sarah Jessica Parker is the new face of Fendi’s Baguette campaign. In images and a video shared on Instagram, she wears a green utility-style jumpsuit and clutches a beaded zebra-printed version of the iconic bag.

Her casting nods to Carrie Bradshaw, the fictional character who popularized the early-aughts Fendi shoulder bag. "This isn’t a bag, it’s a Baguette," Bradshaw said during the long-running series "Sex and the City," a line Parker uses as the campaign’s tagline; the purple sequined style also returned in "And Just Like That."

Creative director Maria Grazia Chiuri is spotlighting the nineties classic this year, with Emma D’Arcy, Jessica Alba, Iris Law and others photographed by Bibi Borthwick. Each celebrity was directed to choose a design that "best represents them, at least in that moment," per the release, and Parker picked the wild style — a choice Carrie Bradshaw would surely approve.

fendi, baguette, carrie bradshaw, parker, bibi borthwick, emma d'arcy, jessica alba, iris law, beaded zebra, green jumpsuit