Rockstar's pink rebrand suggests GTA 6 will launch on November 19

Rockstar's pink rebrand suggests GTA 6 will launch on November 19 — Kotaku
Source: Kotaku

Grand Theft Auto 6 is set to launch on November 19. Skepticism is understandable after past delays, but recent moves by Rockstar point to a firm rollout plan.

On Thursday the company said pre-orders would go live on June 25 and revealed the game's cover art, which echoes Vice City-era styling. At the same time Rockstar swapped its familiar yellow logo across social accounts for purple and pink palm trees topped with a neon-white Rockstar emblem.

That visual overhaul matters because when Rockstar moves into this kind of marketing phase—showing the cover, opening pre-orders and changing icons—it has typically not announced another delay. After switching its Facebook icon to a Red Dead Redemption 2–themed logo in May 2018, the game stayed on track for its October 2018 release.

So, barring a catastrophic event, the combination of cover art, pre-orders and the social-media rebrand makes it reasonable to expect GTA 6 will arrive on November 19 for PS5 and Xbox.

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