Meccha Chameleon sells 10 million copies in under a month

Meccha Chameleon has sold 10 million copies less than a month after release, a Steam community news post notes. It hit a million copies in just a few days, and SteamDB lists nearly 200,000 concurrent players. The game's success reflects a mix of factors. Hide-and-seek remains a simple, enduring pleasure—seen in long-lived titles like Dead by Daylight and custom modes such as prop hunt—and Meccha Chameleon taps into the friendslop craze even as a team-based experience, arriving when inexpensive, low-spec multiplayer games are in demand.

Streamers and YouTubers have helped spread the word with gameplay highlights and viral clips, and recent cloud support means even very low-spec machines can run it. Priced at six dollars, it carries a very low barrier to entry compared with high-priced releases.

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